IBM
launched its affiliates program in 2000. It has created the affiliate
program for driving sales ibm.com. The global giant of information
technology industry, IBM, created the affiliates marketing program
where the small as well as the large web-based business can place
links the products of ibm.com in their sites. Successful affiliate
links will get attractive incentives from ibm.com.
Affiliate
marketing program of IBM is to emphasize the global presence of the
site ibm.com. Through this affiliate marketing IBM now able to reach
thousands of potential customers that include the larger as well as
the smaller web business sites.
For
this affiliates program IBM has teamed up with companies like Be
Free, Inc and SmartAge.com Corp. Be Free, Inc will take care of the
infrastructure, services, and technology for developing and managing
the affiliate program of ibm.com. The SmartAge.com Corp., is for
recruiting its websites of small business to affiliate for IBM.
By
"Buy
Today, Ship Today" policy IBM formed a new niche of its own in
the computer industry. Even, the program has innovative customer
services like "Call me now" buttons. By this affiliate
marketing program IBM has also succeeded to create a new channel for
its mobile computers and PC models on its home site ibm.com. Even,
the company has also given a striking reduction of 30 percent on the
price of its products.
This
affiliate marketing program is an innovative and important channel
for mobile computer models and PCs featured on ibm.com. The company
has also declared a reduction on the price of some of its products by
30 percent. By this innovative and unmatched strategy IBM believes
that it will succeed to get in touch and build relation with
thousands of potential customers that not only comprise of the large
and small business houses but also individuals who are interested to
buy software products. The company is hopeful that its innovative
strategies, its price range along with its brand name will help to
become this affiliate marketing program a hit to expand its business.
There
are good incentives such as four percent on software products and one
percent on hardware products for the successful affiliates. So, the
potential affiliates can reach ibm.com to know in the affiliate
marketing program in details.
Among
the products that initially encompass the affiliate marketing program
are the personal system group products of IBM. It includes products
such as Netfinity servers, ThinkPad, IBM PCs, Aptiva, and IBM
Software Group offerings.
Affiliate
marketing program is one of the most effective traffic generating
tools. Thus, IBM and affiliates seem to gain a high profit in
expanding business globally. IBM now will no more be limited to the
large or small business groups. But it will also reach the
individuals who want to get the personal system products of the brand
name of IBM. The business strategy like IBM and affiliates is really
praiseworthy as it shows the visionary aspect of the company in
creating its place in the industry of information technology.
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